Big Green Purse believes that the fastest, easiest, and most
direct route to a clean and healthy environment is to shift consumer spending to environmentally-safe, socially responsible products and
services. Recognizing that women spend $.85 of every dollar in the marketplace, Big Green Purse focuses on women and is encouraging a million women to shift at least $1,000 of money they already spend for
an initial $1 billion Big Green Purse impact.
